Retain partners, boost sales, and reward performance with our comprehensive loyalty platform built for India’s trade ecosystem.
Trusted by 550+ leading brands across India
From tactical to long term: Our tailored programs for stronger relationships and results
Always-on engagement platforms that reward retailers for purchases, consistency, and growth — combining digital journeys, milestone-based rewards, and seamless redemption at scale.
End-to-end loyalty platforms that engage distributors across targets, range expansion, and business growth — with tiering, tracking, and automated reward fulfillment.
Easy-to-use loyalty programs that reward Plumbers/Carpenters/Electricians etc, for choosing, using, and recommending your products — with simple participation, instant rewards, and clear value for their everyday work.
Performance-driven loyalty programs for sales teams, powered by gamification, real-time dashboards, and outcome-linked rewards that drive sustained motivation.
From automated onboarding and sales tracking to gamification, our channel loyalty programs cover it all.
Our all-in-one channel loyalty suite delivers tailored solutions to build stronger relationships and drive both short-term wins and long-term growth.
Multiple Onboarding and KYC Effortlessly onboard customers via app and WhatsApp with automated KYC and intuitive workflows that deliver a seamless experience from day one.
Automated Constructs & Hierarchy From Distributor to Influencer – Run Tier & slab based loyalty for your entire hierarchy and harness the true power of your trade channel.
Personalised engagement at scale Run key engagements personalised specific to different audiences in the program
Integrations Motivate and incentivize sales teams to achieve targets and foster healthy competition.
Tax Compliance and 194R End-to-end 194R compliance with accurate TDS deductions and documentation across all rewards. We manage the complexity so your campaigns stay compliant and hassle-free.
Learning and Development Drive continuous learning and performance through gamified training modules, quizzes, and knowledge-led incentives that keep your channel engaged and informed.
Our channel loyalty programs feature India’s most extensive collection of 100% digital rewards, offering everything from everyday delights to exclusive grand prizes.
Experiences Travel, events & memorable moments
Digital Rewards E-vouchers & online subscriptions
Grand Prizes Premium electronics & luxury items
Merchandise Branded products & accessories
Cash Rebates Direct wallet & bank transfers
Unforgettable experiences from everyday to extraordinary, accessible across 350+ Indian cities. Salon Experiences, Cinema Tickets, Dining, Activities and a lot more.
See what our clients say about working with BigCity
“We needed a unique redemption model spanning specific sub-channels like modern trade, non-traditional, etc.- which was completely unfamiliar to BigCity. After understanding our business requirements, the entire team adapted to the new model and drove it seamlessly.”
“The Kingfisher IPL Recharge Promotion was a big hit among our consumers. The entire process and the idea was much appreciated by the trade channel as well.”
“Bandhan 2.0’s success is a great reflection of our strong partnership, teamwork, and shared vision. Thank you for your constant support and collaboration — looking forward to many more milestones. Thanks, On Behalf of Carlsberg Team!!”
“We have worked with BigCity on multiple occasions and on different campaigns. Bigcity team has always been supportive & give immediate solutions.”
“BigCity team managed our campaign perfectly and helped us achieve the objectives well within stipulated time lines. The team is experienced and friendly.”
“With BigCity team’s support, in terms of great customer offerings, we stand at +1 million enrollments on MyGalaxy platform within 10 weeks of launch!”
See how we’ve helped leading brands achieve remarkable results
Proven across scale, industries, and decades — without slowing you down.
Handled complexity without breaking pace
From regional programs to nationwide rollouts, we’ve managed millions of users, partners, and transactions seamlessly.
Decades of trust, built locally
We understand the Indian trade ecosystem — its nuances, behaviors, and what actually drives engagement on the ground.
Programs that adapt, not restrict
From custom reward catalogs to dynamic rule engines, we tailor loyalty programs to your exact business needs.
Speed without compromise
Launch faster, iterate quicker, and respond to market changes without getting stuck in rigid systems.
Built on systems that don’t fail under pressure
Secure, scalable, and battle-tested tech that supports high-volume campaigns without downtime.
Answers to common questions about our loyalty and rewards platform
BigCity offers a comprehensive suite of programs, including Consumer Loyalty Programs to build repeat purchase and brand advocacy, and robust Trade Loyalty Programs to nurture profitable relationships with retailers and distributors. We also specialize in affinity programs, sales incentives, and immediate cashback solutions, all powered by our proprietary tech platform.
Consumer loyalty programs focus on the end-user, driving repeat purchase and emotional connection with the brand through rewards like experiential rewards or digital vouchers. Trade loyalty programs, however, target channel partners (distributors, retailers, influencers), incentivizing them with relevant rewards, instant gratification, and behavioural recognition to prioritize and push your product over the competition.
Yes. Our enterprise-grade, white-labelled platform is built for seamless integration with your existing technology stack, including CRM, POS, and ERP systems. This ensures real-time data flow for accurate transaction tracking, personalized engagement, and error-free reward fulfilment.
With decades of experience and a vast portfolio, we’ve powered successful campaigns across diverse industries, including FMCG, Retail, Automotive, Financial Services, Durables, and Technology. Our strength lies in applying industry-specific insights, data-driven strategy, and localized rewards to drive measurable outcomes for every sector.
Leveraging our ready-to-deploy, modular ‘Rewards-as-a-Service’ platform, we offer a quick-fire launch capability. Our streamlined processes and pre-built templates mean we can typically activate a high-impact, digital-first loyalty campaign in a remarkably short timeframe, getting you to market faster than competitors.
We provide India’s most extensive, 100% digital reward network, ranging from everyday delights to exclusive grand prizes. Our catalogue includes Digital Gift Vouchers, Experiential Rewards (Travel, Dining, Entertainment), Cash Rebates, and Money-Can’t-Buy experiences, ensuring your rewards resonate with every audience segment.
Our platforms are stress-tested and equipped with a robust, multi-layered fraud detection engine and automated validation rules. We employ cutting-edge technology for real-time monitoring, code management, and digital purchase verification (QR, receipt upload, POS integration) to safeguard your campaign integrity and prevent misuse.
Our built-in analytics dashboard provides real-time, actionable insights on crucial KPIs. You can track metrics such as Customer Lifetime Value (CLV), Repeat Purchase Rate, Reward Redemption Rate, Program Participation Rate, and Average Order Value (AOV), empowering data-driven optimization.
We combine creativity, technology and rewards to drive engagement. Let’s build your next-gen loyalty program together.
