Diageo's Signature Whisky is positioned as a premium whisky, for people who dream big and follow their passion. With this positioning in mind, an offer was created where on every purchase of a Signature Whisky, customers had a chance to…

Cricket tournaments in India, have only grown in popularity and bring together an engaged cricket-crazy audience together. Kingfisher already has a ready audience for its brand, which has always been closely associated with cricket. During the upcoming cricket season, Kingfisher…

JBL is a pioneer in high-definition audio speakers and audio docks. The brand carries a powerful and premium feel, the target audience being primarily music lovers. With the onset of New Year and Valentine’s Day, JBL wanted to create a…

In the digital age when the number of right swipes determine how good looking a person is, it is imperative to appear smart and stylish all the time. People tend to dress up and look their best whether they are…