7uP made a trip down memory lane with their summer campaign, ‘Back to Cool’. The popular 90’s mascot of 7up was revived for their limited-edition bottles with vintage/retro designs. 7up wanted to engage with their customers via this limited-edition packaging…

Telecom provider Bharti Airtel’s Airtel TV, had an exclusive association with Rajnikant’s film, Kaala. With the film launch nearing, Airtel TV came up with an interactive quiz contest on social media, the “Meet Kaala, Semma Coola”. Under this contest, users…