Power your campaigns with BigCity’s customer rewards platform.

Our platform is a fully customizable experience that includes both custom UI/UX and engaging gamified flows. We build tailored landing pages and branded experiences to align perfectly with your visual identity and marketing goals. To maximize customer participation, we integrate a suite of gamification mechanics, such as instant wins, contests, and points-based challenges, which are proven to boost user engagement and loyalty across all your campaigns.

Yes, our platform's robust technology allows you to precisely target customers with location-specific promotions. You can leverage complex promotional rules to apply restrictions or incentives based on geography, which is ideal for regional sales drives or testing market-specific offers. This precision ensures that your budget is spent effectively, reaching the right customers in the right cities at the right time.

Absolutely. Our all-in-one rewards platform is designed to seamlessly manage both tactical, short-burst promotions and comprehensive, long-term loyalty strategies. You can execute quick sales contests or instant gratification schemes to drive immediate sales uplift. Simultaneously, you can run multi-year points-based loyalty programs, tiered VIP schemes, and annuity-based incentives, all managed from a single, integrated control panel for maximum efficiency and data visibility.

Yes, integration is a core strength of our platform, as we support seamless connectivity with your existing operational systems. We offer API, Webhook, and SDK solutions to integrate with your CRM, ERP, and POS systems, ensuring real-time data flow for accurate transaction validation and customer profiling. This eliminates manual data entry, guarantees a smooth user experience, and maximizes the value of your existing infrastructure.

While the precise launch time depends on the program's complexity and specific integration requirements, our platform is engineered for rapid deployment. Leveraging our modular design, automated workflows, and streamlined setup processes allows us to move from ideation to launch quickly. For many tactical promotions, we can deploy a fully operational campaign rapidly, as our technology and experienced team are focused on quick turnaround times to capture market opportunities.

Platform security and fraud prevention are paramount and designed to meet the rigorous standards of our global blue-chip clients. We employ advanced, real-time fraud detection measures and multi-layered validation checks to safeguard the integrity of every transaction and prevent misuse. Our systems are stress-tested and utilize enterprise-grade security protocols to protect all user and program data from external threats. This security is further validated by our ISO 27001 (Information Security Management System) and ISO 9001 (Quality Management System) certifications.

Yes, we maintain a commitment to global data privacy standards, ensuring the platform is compliant with relevant international and local regulations. Specifically for the Indian market, our platform adheres to all necessary Indian data laws, including the new DPDP Act. Furthermore, our security architecture and data handling practices are aligned with best practices for GDPR compliance, giving you peace of mind regarding the legal and ethical management of customer information.

A customer rewards platform is a comprehensive, technology-driven solution used to design, manage, and automate consumer incentive and loyalty programs. It functions by tracking customer actions, rewarding them with points or instant prizes, and facilitating redemption through an extensive, digital rewards catalogue. The platform's goal is to drive specific business behaviours, such as repeat purchases or referrals, while providing deep analytics into customer engagement and program ROI.

Our platform allows you to securely collect valuable first-party data, offering deep insights into your customers. This includes essential demographic information gathered during user onboarding, as well as crucial behavioural data such as purchase history, product preferences, and engagement with gamified features. By collecting this "opted-in" data, you can build rich customer profiles to personalize future communications and marketing efforts.

Our flexible platform supports a wide array of programs for both your consumer and channel audiences. This includes comprehensive consumer loyalty and cashback programs to drive repeat purchases, and robust trade loyalty programs for retailers, distributors, and influencers. Additionally, you can run tactical sales incentive schemes, affinity programs, and engaging instant-win or lucky draw contests to meet diverse brand objectives.