Hurray! BigCity won the “Best Campaign In India” award for Britannia Milk Bikis Nickname Contest

Unlock your brand success with Strategic affinity programs

Tailored solutions to cultivate stronger connections with your audience


avg sales uplift

4 years

avg program tenure

5 lakh+

active users

Over 250 cr

worth of reward disbursed

Why work with us

Personalization experts

Craft tailored affinity programs that resonate with your target audience's passions and interests, driving stronger brand loyalty.

Versatile affinity

Streamlined payout and fulfillment process, reducing errors and delays.

Seamless integration
& management

Effortlessly integrate our affinity programs into your brand ecosystem and leave the end-to-end management to us, from inception to execution.


Leverage data analytics to gain valuable insights into customer behavior, enabling you to refine strategies and maximize program success.

Unlocking affinity potential: Explore our diverse programs

Tailored affinity solutions for brand growth and customer loyalty

Annualized membership program
Elevate your brand's exclusive circle with our annualized membership programs. We curate privileges, offers, and benefits for your select group, backed by engaging content and seamless communication. Whether it's a B2B offers club or a women's shopping club, we provide the tech platform, manage partnerships, and drive program success.
Discount offers and partnerships
Access a treasure trove of national and local brand offers spanning shopping, dining, entertainment, travel, and more. Our platform delivers a plethora of enticing discounts, coupled with POSM management, venue geo-tagging, and rigorous audits to ensure acceptance.
Co-branded partnerships
Forge strategic alliances between two or more brands, sharing content, customers, products, and beyond. Whether it's co-branded credit card programs or synergistic initiatives, we facilitate, manage, and drive these dynamic collaborations.

Empowering affinity with tech excellence

Seamless high-traffic solutions for enhanced user experiences





Client testimonials

With BigCity team’s support, in terms of great customer offerings, we stand at +1 million enrollments on MyGalaxy platform within 10 weeks of launch! Looking forward to taking our partnership to the next level.
We needed a unique redemption model spanning specific sub-channels like modern trade, non-traditional, etc.- which was completely unfamiliar to BigCity. After understanding our business requirements, the entire team adapted to the new model and drove it seamlessly.
The Kingfisher IPL Recharge Promotion was a big hit among our consumers. The entire process and the idea was much appreciated by the trade channel as well. The process was simple yet interesting and the same was delivered effortlessly by the BigCity team.
A very interesting curation of rewards for a very interesting audience! Putting the campaign delivery aside, which was seamless – the rewards were of great value to our SME account holders and they were delighted to receive something different and useful.
We have worked with BigCity on multiple occasions and on different campaigns. Bigcity team has always been supportive & give immediate solutions. The quick turn around on campaigns is the key that saves a lot of time. Thanks Bigcity!!
BigCity team managed our campaign perfectly and helped us achieve the objectives well within stipulated time lines. The team is experienced and friendly and executed the program very well. Good Work!

Award-winning ideas, delivery: Your all-in-one rewards partner

From data driven story telling to fulfilment. We are truly 360.

Latest from our knowledge center

We combine creativity, technology and rewards to drive engagement

A promotech company specializing in tactical & loyalty campaigns using rewards, engagement-based technology and loyalty strategy backed by AI & Insights